Pints for Pink began as a small idea - to turn community spirit into a force for good. At the young age of 37, the founder, Elena Tenzel, received her own breast cancer diagnosis in June 2023. Instead of letting it define her, she chose to have it inspire her — launching the very first Pints for Pink in Asheville, North Carolina. Thanks to the incredible generosity of local businesses and amazing community members, the inaugural 2025 event at Wicked Weed's Funkatorium welcomed more than 325 attendees and raised over $26,000 for the American Cancer Society, supporting breast cancer research and patient services. This year, the event is scheduled for Friday, March 20th, at Highland Brewing's Event Center from 6:30 pm - 9:00 pm. We are excited to welcome back local band Mission Accomplished and to welcome local musician, Aaron LaFalce.
Your event ticket will include complimentary appetizers and desserts from some of Asheville's favorites. For 2026, we are hoping to welcome 500 guests and aiming to raise over $50,000. Pints for Pink is more than a night out; it’s a meaningful opportunity to support a great cause: raising money for breast cancer research and patient support. We hope you can join us and raise a pint for a powerful cause!
Pints for Pink Event Details
When: Friday, March 20, 6:30–9 p.m.
Where: Highland Brewing Event Center
12 Old Charlotte Highway, Suite 220
Asheville, NC 28803
Tickets: Reservations are required, and space is limited. Tickets sold out last year, so don’t wait! BUY TICKETS HERE!